Historically, Product Lifecycle Management (PLM) systems were seen as tools only large fashion brands could afford. High costs and complex integrations made them practically unreachable for smaller brands, leaving them to juggle Excel sheets, email threads, and scattered data. But times have changed, and PLM is now accessible to brands at every stage of growth—even the earliest stages.

Today’s PLM solutions, like Onbrand, bring the power of streamlined product development, cost reduction, and better control over product data to brands of all sizes. Investing in PLM early allows small fashion brands to speed up tech pack creation, organize communication with suppliers, and create a single source of truth for product details and revisions. This approach helps eliminate production errors, control costs, and cut down on lead times, all of which contribute to higher margins and more efficient scaling.

Perhaps most importantly, PLM empowers brands to take ownership of their product data. Relying solely on manufacturers for this information is risky, as it can lead to inconsistencies and slower development cycles. With Onbrand, brands retain complete control over their data, creating a foundation for quality and consistency from the start.

The bottom line? Investing in PLM early isn’t just about avoiding chaos as you grow. It’s about setting up your brand for success, scalability, and control—no matter the size. By embracing modern PLM solutions, smaller brands can now compete with larger ones, optimizing processes and building a solid, data-driven approach to product management.

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